Brad Pitt x Trade Republic
Head of Production
For Trade Republic's largest international campaign to date, we supported the production of a spot built on radical simplicity. At its center: Brad Pitt. The two-time Oscar winner becomes the face of the global campaign — embodying exactly the calm and presence the film is consistently built around.
Produced in Los Angeles, the film strips everything back to the essentials. An empty black room, a table, a chair — nothing more. Brad Pitt enters the frame, looks directly into the camera, and says not a single word. Instead of grand staging or complex messaging, a voice-over guides viewers through Trade Republic's core product benefits: a free account with card, 2% interest and investing from as little as one euro. The spot closes with a simple question directed at the audience: "What does your bank offer?"
Controlled lighting and precise framing ensure the focus remains on Brad Pitt at all times. It is precisely the combination of minimalist staging and subtle tension that gives the film its distinctive impact.
The result is a campaign that reimagines modern financial communication — generating maximum attention through maximum clarity. The spot runs across Europe on TV, streaming platforms and digital channels.
(This production was created under Urbanuncut GmbH, where I served as Head of Production and Executive Producer.)
Commercial — 2026
Client — Trade Republic
Concept & Creative Direction — Trade Republic
Director Growth — Julian Collin
Head of Brand — Sven Joosten
Brand Strategy Lead — Flo Breuer
Brand Strategy Analyst — Blanca Ruigómez
(Co-)Director — Florian Breuer (Trade Republic)
(Co-)Director — Nathan Copan
Director of Photography — Max Goldman
Production Company — urbanuncut GmbH
Service Production Company — Belladonna Productions
urbanuncut CEOs — Julius Krebs, Linus Kirschner
Head of Production — Till Hennig
EP — Anett Grünbeck
President / EP Belladonna — Rene Bastian
Executive Producer — Lisa Ruffler
Line Producer — Shawn Loh
Production Supervisor — Maria Tompkins
Assistant Production Supervisor — Clare Haeuser
Photographer — Martin Schöller
Photo Assistants — Trever Gens, Ashley Poole
Digitech — Cem Engin
NY Assistant (Remote) — Sarah Keum
1st AC — Daniel Ferrell
2nd AC — Joel Martin
DIT — Jesse Tyler
CLT — Nizar Najm
Programmer — Eric Androvich
ACLT — Spencer Scranton
SLT — Dennis Ivarsson, Jonah Najm, Perry Alexus, Jack Shaw
Grip — Miguel Benavides, Dave Cole, Mike Wahl, Danny O'Brien, Craig Price, Alexander Griffiths, Chris Mayhugh
Art Department — Randall Peacock, Kimberly Pinola, Nancy McIlvaney, Brad Zoellick, Seth Wilder, Henry Glovinsky, Denver Stoddard, Danny Perkin, Manny Alvarado, Jose Muñoz Canela, Charlie Gonzalez, Juan M. Beltran
VTR — Andrew Rozendal
Glam Team — George Cortina, Trevor McMullan, Jaren Benhart, Anastasya Kolomytseva, Ashlyn Paulson, Yelena Travkina, Jean Black, Jason Low, Pilar Lafargue
Set DJ — Darien Davis
Transpo Captain — Chris Machado
Medic — Axel Montoya
Craft Services — Charlie Dovaston, Sarah Rushie
PA — Victor Huezo, Stephanie Scheidt, Darsh Thakker, Kelsi Bryant, Max Aguilar, Jayy Evangelista, Chiara Newman, David Lin, Claire Belhumeur, Nadia Cota
Offline Editor — Florian Breuer (Trade Republic), Noah Fackelmann (urbanuncut GmbH)
Color — Joakim Rissveds
Online Editor — Amzek
Voice & Localisation — Hello Robin